a community owned shop for Slaithwaite offering fresh, local produce and quality healthy foods

We're in the paper ... and we've started a blog!

Last Saturday (30th Jan), the Green Valley Grocer and the Hand Made Bakery were featured in the centre pages of the Yorkshire Post Country Week magazine. We thank Fiona Russell for this excellent coverage and publicity. As a result we have seen this week’s sales increase significantly. We would like to thank our regular customers for their continued support and welcome new ones who have visited us after reading about the shop and bakery in the paper. If you missed the edition of the YP, you can read the article here.

As the Green Valley Grocer is a community-owned enterprise we’d like to keep you informed about the weekly goings-on in the shop and also make it easy for you to send us your comments, feedback and queries. Of course, we’re always in the shop for a chat face-to-face but if the web is your medium, sign in to the website to join our discussion forums and catch up with our blog, ‘Today at the Shop’. We welcome your comments and posts.

Today at the shop... Fri Feb 5th

Today at the shop.... the excitement was building amongst certain members of staff and customers. The impending rugby league Huddersfield Giants vs Bradford Bulls opener was the focus of conversation. In the shop, the nearest items we have to signify our Giants' claret and gold colours are probably the shiny Mackintosh Red apples (30p each) and the massive blood oranges (60p each) which are flying off the shelves very swiftly.

By the evening, we were delighted with the 24-12 win, what a great start to the season!

It has been suggested that if, in a parallel 'fantasy rugby league' universe, the shop was to sponsor a Huddersfield player, we could have our very own 'Jolly Green Giant'! Surely Eorl Crab('apple')tree is the obvious choice?

 

 

Waiting for Mr Chilli-chewer

Today at the shop, me and Ange waited in anticipation for one of our favourite customers to come in to get his usual bag of veg and a handful of chilies to chew, raw. He swears they're helping him give up smoking. Don't know his name but when I find it out I'll blog it, with a pic if poss, so you know who I'm talking about.

He was missing Ange's fierce little birds eye chillies (variety Demon Hot), homegrown in Wellhouse, so she brought him some in. They're waiting behind the till so Mr Chilli-chewer, if you're reading this, your chillies await.

The GVG always buys local where possible, and sometimes even goes without produce out of season if it thinks the food miles are just too much (eg importing asparagus from Peru). The chillies are coming all the way from Cairo, and they're still not as good as Ange's. It's a cliche I know, but local and home-grown always tastes better.

Ange used to be a teacher but now she's a grower and a shop girl, working at the GVG two days a week and usually more. She can't seem to keep away - she gets excited about something and just has to come in and do it!

She grows her chillies in an enormous greenhouse which is visible from space. You can see it on googleearth. It's huuuuuuge. In the summer she also grows tomatoes, peppers, cucumbers, aubergines, strawberries, peaches and apricots in it. Roll on summer! For now, the greenhouse houses the citrus trees to keep them frost-free til they can go outside again.

Good to buy local produce just now includes the winter roots, leeks (leek and potato soup, yum!), mackerel from the east coast, honey from Joyce Jones in Elland and brownies home-baked in Marsden. And of course the Handmade bakery bread, which our customers often remind us is the best in the world. And then there's Longley Farm dairy produce. I've grown up on it and I wouldn't settle for anything less.

There was recipe on telly the other day for creamy smoked hadddock chowder made with leeks, potatoes and sweetcorn. The sweetcorn we can't provide locally right now but the rest we can. Not bad for a little shop that was failing six months ago.

People power! Peace! That's me signing off.

Today at the shop... Thu Feb 4th 2010

Today at the shop... our attention was all centred round the 'Big Fridge'. Jostling for position were all five (count them!) varieties of the Good Soup Company's homemade soup.

This is another local business which started in owner Mike's kitchen in Emley and has now moved into a commercial kitchen in Dewsbury (we think Dewsbury is local enough and it's where I was born). We are anticipating a rush on these soups, as word has got out that, not only are they gluten-free (apart from the Ham Hock one with pearl barley in it), but also some carry ZERO SINS! Carol is inspired now to 'sin up' other items that we stock.

For the uninitiated, to 'sin up' (vb) means to calculate the calorific value of an item of food/drink and convert it into SlimmingWorld currency ('sins'). So, we welcome everyone at the GVG, sinners or otherwise, but if you're looking for great tasting, healthy and warming soups that are 'sin-less', the Good Soup Company soups are here...

And this week's special, the carrot and linseed baguettes, warm from the HandMade Bakery's ovens are perfect with the soup (not yet 'sinned up' though).

Today at the Shop... Wed Feb 3rd 2010

rhubarb

Today at the shop... we had a double bill of star attractions. Featuring on shiny new 'Local/Organic rack' outside the shop was PREMIUM GRADE CRIMSON CROWN FORCED RHUBARB, direct from Oldroyd's the grower at Carlton in the Yorkshire Rhubarb Triangle. Our 'Calendar of Seasonal and Local Produce' has begun with a month of rhubarb.

Oldroyd's has been growing rhubarb for five generations and every year people flock to see their crop growing in the dark in the forcing sheds, harvested by candlelight. It's said you can hear it growing! It's also called 'champagne rhubarb' which gives you an idea of its status in the fruit and veg world. Apparantly it has only 7 calories per 100g and a high level of calcium. This stuff is pink and delicate and delicious.

Meanwhile inside the shop, featuring on 'Central Aisle' rack, a second batch of Dee's home-made chocolate brownies and carrot cake is taking the limelight. We like supporting local businesses at the GVG and Dee is in Marsden. She bakes the most beautiful things, if you need a cake for a birthday or special occasion, check out what she can do for you on her website.

As the snow piled down and the temperature dropped yet again in the shop, we tried to help a customer out with advice on baking beetroot without it shrivelling. To peel or not to peel? Foil or no foil? Oil or liquid? Everyone had a different idea - do you have the definitive recipe for baked beetroot? If so we need it here!

My own, personal favourite thing to do with beetroot is beetroot crumble (as a side dish not a pudding). My friend Bridget, who is a fantastic cook and has ski chalets in France and Whistler, invented it. You cook the beetroot, then mix with fresh ginger and sour cream, then top with brioche breadcrumbs mixed with melted butter and herbs. Many a friend has claimed not to like beetroot but this tends to sort them out!

Come to the GVG for your winter fruit and veg, it's great!

What are you planning to grow ???

Work has started on building a local food network in the Colne Valley ! Chats are being had and feelers are being put out - we at The Green Valley Grocer want all our customers to benefit from eating locally grown food - and want to help our communities to become increasingly resilient and self-sufficient.

We want to stock local produce and we want to help people grow their own!

If you have ideas about how our network can develop, or just want to share some information, swap seeds, plan your growing with a friend, join the Local Food Forum and spread the word.

Help Needed

As you know, The Green Valley Grocer wants to stock as much good quality local produce as possible. We are now developing our list of potential producers and suppliers who live locally or within 10 miles or so of Slaithwaite. If you are a producer, would like to become a producer, or know of someone who might be interested in doing so, please let us know. Contact Helen Coxan on 01484 844417 (mobile: 0794 734 7589) or click here to send her an email. We are particularly interested in fruit and vegetables, jams and chutneys, cheese and eggs (though there are legislative constraints on us in these areas).

Mayor of Kirklees Does The Honours

What a perfectly lovely launch event! In the face of near zero planning, looming weather, and unreasonably short notice to our members and supporters, we had an excellent turnout, bright sunlight, the Mayor was spot on, and the whole thing went really smoothly. Susan Thomas had taken the time to prepare a beautiful garland of ivy and berries that served as the ceremonial "ribbon" to be cut, Johanna from The Handmade Bakery spoke eloquently of the importance of local food, the Mayor of Kirklees, Councillor Julie Stewart-Turner expressed her support for and interest in the cooperative, and Graham gave thanks to some of the people and organisations that together have contributed to the creation and immediate success of the entire undertaking.
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Of course the day would not have been complete without a successful day's trading, and we are very pleased to report our busiest day yet. Above are just a few images of the launch captured by David Coxan – who, with his wife Elizabeth came all the way from Uxbridge to take part. David was not alone in bringing a camera along. If you have images of the event we'd love to see them, and put them up on the site. Please send your files to shop@slaithwaite.coop

We're Open for Business

Our first customer - we think
The Green Valley Grocer opened for business at about 3pm on Friday July 10th. Apologies to those of you that came earlier in the day and were disappointed - things simply took a little longer to get ready than we planned. Once we were able to get the door open the response has been simply fantastic! On Saturday we were busy right through the day. We had the busiest Monday that Carol can recall in five years or so, and have had a steady stream of customers through Tuesday and today (Wednesday). We planned to achieve sales of around £1900 per week in July, and this target was exceeded after just two and a half days of trading. We could not have hoped for a better start, so a massive thank-you to every one of our supporters - whether you are a shareholder or 'just' a customer, for supporting our enterprise with your all-important custom. It is important that we try to sustain this busy start, so if you have been in and enjoyed it please come again, and tell your friends. We look forward to welcoming you back. With such a hectic start we are bound to make mistakes and there are million things still to do, so please bear with us while we iron out the wrinkles and get things humming along more smoothly. We really want to have your early comments and criticisms, as you are the best judge. Contact us and let us know what you think. This photo - taken by a member, was sent to us the other day and they said they think this person was our first customer. But we don't know who they are. If you know who it is - perhaps it's you! - please get in touch and let us know. Or maybe you believe someone else was first?

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